photo by Edward Angelo DeCroce
(Denver, CO – June 29, 2018) The City of Denver, The Recycling Partnership with special support of the Can Capture Group – a consortium of national can manufacturers: Anheuser-Busch; Ardagh Group; Ball Corporation and Crown Holdings, aluminum suppliers: Novelis and Tri-Arrows Aluminum, and the Can Manufacturers Institute – announced the next phase of the City’s expanded recycling education program to increase the collection of more aluminum beverage cans citywide.
“Denver is proud to team up once again with The Recycling Partnership and the Can Capture Group and to be the first city in the country to run this challenge to recycle every aluminum we can in the metro area,” Mayor Michael Hancock said. “We’re ready to take our recycling to the next level by challenging our residents citywide to recycle every can they can starting this summer so we can raise our recycling and composting rate to 34% by 2020.”
This next phase of the recycling education programs follows the successful implementation of phase one in 2017 throughout pilot communities in Denver.
“Last year, we measured recycling of cans at the curb, both before and after the program, and what we found was exciting,” says Karen Bandauer, Strategic Partnership Lead at The Recycling Partnership. “As a result of simplified messaging and communication with residents through tags at their garbage carts, Denver residents responded by recycling 25% more loose aluminum cans. This year we’re thrilled to work again with the City of Denver with support from the Can Capture Group to take this program citywide. We hope that every Denver resident will take up the challenge and recycle every single can.”
Residents will see tags on their carts, easy to follow information cards in their mailboxes and other think outside the trash messages throughout the city all summer long.
“The City of Denver is already a leader in environmental performance,” says Carlos Medeiros, Can Manufacturers Group Representative and President, Beverage Packaging North & Central America, Ball Corporation. “Its willingness to push even farther and to work with businesses and the nonprofit sector to do more for the environment and for the residents of Denver shows true leadership.”
Aluminum is a permanent material and can be kept in an infinite use loop, as long as it is continually recycled. Nearly 75% of all aluminum ever produced is still in use today. All of this means that cans uniquely contribute to the economic health of municipal recycling programs.
About The Recycling Partnership
The Recycling Partnership (www.recyclingpartnership.org) is a national nonprofit organization that leverages corporate partner funding to transform recycling for good in cities and towns all across America. As the only organization in the country that engages the full recycling supply chain from the corporations that manufacture products and packaging to local governments charged with recycling to industry end markets, haulers, material recovery facilities, and converters; The Recycling Partnership positively impacts recycling at every step in the process. By the end of 2018, The Recycling Partnership expects to have served more than 900 communities with tools, resources and technical support, provided 500,000 recycling carts, reached 40 million households, and helped companies and cities invest more than $33 million in recycling infrastructure.
About The Can Capture Group
The Can Capture Group is an ad hoc consortium that includes Anheuser-Busch, Ardagh Group, Ball Corporation, Crown Holdings, Novelis, Tri- Arrows Aluminum and the Can Manufacturers Institute. They are providing special support for the Denver Recycling Education Program.
For the The Recycling Partnership
Teak Media + Communication
Denver Public Works